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What are the determining factors of the value of a new wrist-watch?

For example why an automatic Rolex is in general more expensive than an automatic Omega and cheaper than a Philippe Patek (assuming that there are no diamonds or gold on the watch)?
I know that a quartz watch has always better accuracy but the mechanism is really simple. Then why can you find really expensive quartz wrist watches (e.g Rolex-Omega)?

Determining factors:

Brand
Model
Materials
Quantity (how many were made)

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Best MatchTime: ending soonestTime: newly listedPrice: lowest firstPrice: highest firstPrice + Shipping: lowest firstPrice + Shipping: highest first

Omega Automatic 24 jewel cal565 movement    US $152.50

OMEGA STAINLESS STEEL CLASSIC AUTOMATIC CHRONOMETER DATE    US $626.66

Omega Speedmaster Automatic 351050    US $1,090.00

Mens OMEGA SEAMASTER GMT GREAT WHITE 300M Automatic Chronometer Watch 253820    US $1,595.00

RARE OMEGA SEAMASTER 120M BABY PLOPROF AUTOMATIC MENS WATCH    US $1,075.00

New STUHRLING Original Mens Classic Delphi Omega Rose Gold Automatic Watch    US $176.29

STUHRLING Original Mens Classic Delphi Omega Rose Gold Automatic Watch    US $174.79

Omega Seamaster Automatic mens wristwatch c1979    US $151.66

Vintage Omega Seamaster de ville Automatic Watch Waterproof 1960s    US $549.00

ORIGINAL OMEGA SQUARE CONSTELLATION AUTOMATIC WRISTWATCH DIAL    US $1.56

Vintage Omega Seamaster Automatic Mens Watch    US $227.50

Mens Omega Seamaster SOLID 18K GOLD Automatic Chronometer Strap watch Gold Dial    US $4,225.00

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